Marketing Manager (German language) job in Amsterdam at Verifone

Why Verifone

For more than 30 years Verifone has established a remarkable record of leadership in the electronic payment technology industry. Verifone has one of the leading electronic payment solutions brands and is one of the largest providers of electronic payment systems worldwide.

Verifone has a diverse, dynamic and fast paced work environment in which employees are focused on results and have opportunities to excel. We take pride in the fact that we work with leading retailers, merchants, banks, and third party partners to invent and deliver innovative payments solution around the world. We strive for excellence in our products and services, and are obsessed with customer happiness. Across the globe, Verifone employees are leading the payments industry through experience, innovation, and an ambitious spirit. Whether it’s developing the next platform of secure payment systems or searching for new ways to bring electronic payments to new markets, the team at Verifone is dedicated to the success of our customers, partners and investors. It is this passion for innovation that drives each one of our employees for personal and professional success.

About the role

We are looking for a marketing manager to lead and execute Verifone’s marketing strategy in Germany.

The Marketing Manager will be a key resource to support our marketing efforts in Germany and will coordinate, execute, and measure all day-to-day as well as long-term strategies by leveraging and establishing marketing systems, dashboards, and tools.

This role will also be responsible for both customer acquisition and awareness, as well as retention and growth of the installed base. 

Actual hands-on experience with marketing automation systems and lead nurturing campaigns is required, such as using/coordinating a mix of email, digital marketing, content marketing, and event-based campaigns to generate new sales leads.

This role is accountable for the hitting country’s sales lead targets, as well as focus on lead quality, conversion, data enrichment, marketing process automation and tools, program and channel performance reporting, to ultimately optimize marketing performance and ROI.

Responsibilities:

Education, knowledge, experience:

Soft skills: